Tag: traditional marketing

Digital Marketing

Get Your Business on the Airwaves: Radio Advertising

Radio is one of the most common methods of traditional marketing. Getting your business on the airwaves allows you to meet your audience where they …

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assets

Keeping Creative: Prevent Burnout by Refreshing Creative

Why is Creative Important? Given the popularity of memes, quotes, videos, and infographics, they are perfect for delivering short, compelling marketing messages that are up …

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co-op

More Money at No Cost: Co-Op Management

Co-op funds offer financial assistance to clients by paying for a portion of their advertising costs. Effectively using your allotted company funds toward marketing and …

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direct mail

What is Direct Mail?

Direct mail marketing is a strategy used to engage customers by sending printed mailers, dimensional packages, perishable items, corporate swag, or other physical items. It …

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cinema

Cinema Advertising is Back

Put your business on the big screen! Utilize the benefits of the short, eye-catching ads that play before the trailers and before the start of …

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marketing strategy

Advertising on Streaming Television

            Television is one of the most popular marketing avenues—some even call it the “Gold Standard of Marketing.” But as marketing has shifted to a …

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digital marketing

Women’s History Month: The Women of the Advertising Agency

March is Women’s History Month! Over the years, women have been some of the most influential figures in the marketing and advertising industry. Women have …

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commercials

Super Bowl Advertising – Past, Present, Future

The Super Bowl is a time for friends, family, and of course, football. But it is also for some of the year’s best and most …

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The Evolution of Radio Advertising News

The Evolution of Radio Advertising

Radio Matters Despite countless evolutions in digital marketing, radio continues to be one of the most valuable promotion methods– reaching 93% of adults each week. This is …

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Advertise with streaming TV News

Why Advertise with Streaming TV?

Key Points: In July, streaming content won 34.8% of total U.S. TV viewing time. Streaming offers denser metrics like video completion rates. Streaming allows advertisers …

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