Tag: radio advertising

co-op

Marketing Together: Co- Op Marketing

As a small business owner or independent retailer, marketing can be a huge chunk of your time and budget. In honor of National Independent Retailer ...
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digital marketing

The Future of Marketing:  Celebrating National Streaming Day

Marketing is an ever-changing industry, especially the mediums we use to reach your ideal audience. As we enter the Digital Age, television and radio viewership ...
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billboards

See Your Business in The World: The Importance of Media Buying

From the beginning of time, people have advertised their products and services. It began with word-of-mouth and simple hand-created ads. But instead of simple tactics ...
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billboard

Traditional Marketing Techniques: Tried and True Methods

We live in a world that is full of digital marketing everywhere we turn. Mobile phones can dictate our lives, and the advertisements that appear ...
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Digital Marketing

Get Your Business on the Airwaves: Radio Advertising

Radio is one of the most common methods of traditional marketing. Getting your business on the airwaves allows you to meet your audience where they ...
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The Evolution of Radio Advertising News

The Evolution of Radio Advertising

Radio Matters Despite countless evolutions in digital marketing, radio continues to be one of the most valuable promotion methods– reaching 93% of adults each week. This is ...
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zombie in a crowd CTV

Traditional Advertising is Not “Dead”

Yep, you read that right. Traditional advertising is not dead. In a recent article, the Harvard Business Review (HBR) stated that traditional advertising – long ...
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brand branding

Branding Basics

There is more to business than establishing a company name and selling a product or service. Successful businesses become well-established brands that stand for so ...
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Podcasting Podcasting

Do you “Heart” Podcasting?

Podcasting has steadily become a popular form of entertainment over the last decade.  Offering content creators free reign over subject matter and format, podcasting allows ...
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Evolution of Radio branding

The Evolution of Radio

I can remember at an early age, probably around 8 or 9, learning Morse Code. There I sat with my Dad at the dining room ...
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