Category: News

google ad grants increase visibility for your nonprofit Digital Marketing

Google Ad Grants – Increase Visibility Online For Your Nonprofit Organization

A Google Ad Grant increases visibility online for your nonprofit organization. Commercial companies often run Paid Search campaigns to appear in searches run by prospective ...
Read More
digital marketing

6 Benefits of Outsourcing Social Media

Cost-effective, efficient marketing is a priority for any business. Neglecting social media opportunities is one of the easiest ways to fall behind your competition. The ...
Read More
digital marketing

Lift the Results of Your Paid Social Campaigns

For the past 15 years, advertising on social platforms such as Facebook has become a wonderful way to reach both new and existing customers. But, ...
Read More
photo of woman with increased awareness awareness

Increase Awareness and Engagement with Remarketing

3 men walk into a bar. Nope, scratch that, wrong story. A prospect visits your website. You want to continue to engage with this prospect ...
Read More
billboards

Benefits of Billboards

Outdoor advertising has been around since the 1500s, known as “flyposting”. Unsurprisingly, the name changed to what we know it as, Billboards. There have been ...
Read More
zombie in a crowd CTV

Traditional Advertising is Not “Dead”

Yep, you read that right. Traditional advertising is not dead. In a recent article, the Harvard Business Review (HBR) stated that traditional advertising – long ...
Read More
billboards

8 Types of Billboards

Billboards have been around for a little over 150 years. Originally, they were based on poster advertisements. As billboards started becoming more popular, the ad ...
Read More
advertising

Video Ads vs. Static Ads – Reach Your Audience

In recent years, social media has become the dominant outlet for reaching both new and existing customers through branded content. As the business side of ...
Read More
digital tactics

From Froogle to Google: The Evolution of Google Shopping

In 2002, Google started dipping their toes into the world of online shopping with their Froogle service, a price comparison platform with their Froogle service. ...
Read More
digital marketing

QR Codes: What Are They and How Do You Use One? 

QR codes are everywhere! Take Snapchat for example. You can scan someone’s QR code to add them as a friend instead of typing their username. ...
Read More